Our motto
Laughter, positivity, and good mood...for everyone
Enter the iconic world of positive and iconic brands such as The Laughing cow® and Babybel® with lifestyle items.
Let's share laughter, good mood and positivity together!
Let's share laughter, good mood and positivity together!
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La Maison de La Vache qui rit®
La Maison de La Vache qui rit® (the House of The Laughing cow®) has become the reference point for the brand's memory and the history of BEL SA. It offers a unique insight into one of the most impressive French industrial and marketing adventures of the 20th century. More than just a museum, this house is also a space for reinterpreting the values of BEL SA and its brands.
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